How to Understand Today’s Buyer and Sell More

19 Sep 2018
10:15 am-11:15 am
Patterson

How to Understand Today’s Buyer and Sell More

Today’s buyer is more informed and empowered than ever before. While marketing strategies are beginning to catch up to the changing buyer expectations, the sales function has unfortunately been slow to evolve. If you want to learn a practical method for a more buyer-focused approach to sales, that does not require coercion or manipulation, this session is right for you.

During our breakout session, you will learn:

  •   The FOUR MINDSETS every buyer goes through in making a purchase decision
  •   How to identify your buyer’s TRUE MINDSET
  •   The specific SALES STRATEGIES to adopt for each of these unique decision stages